Branding & Rebranding

/ What we did

  • Branding Strategy
  • Content Creation
  • Cross Promotions
  • Design Customized Merchandise
  • Directing Photo Shoot
  • Event Production
  • Graphic Design
  • Logo Design
  • New Business Development
  • PR/Publicity
  • Print
  • Produce Customized Merchandise
  • Social Media Campaign
  • Sponsorship
  • Video Editing
  • Videography
  • Website Design

Barbara Niven is an actress, Best-Selling Author & Hollywood’s Top Media Trainer. During her 30-year career Barbara has appeared in more than 100 film and TV roles, and over 2500 TV & radio commercials. Barbara created her ground-breaking Unleash Your Star Power!™ system so she could share her professional skills & secrets with business owners & entrepreneurs.

PROJECT BRIEF

CLIENT: Barbara Niven.
TASK: Re-brand Barbara to ensure she remain relevant to current TV and Film audiences.
STRATEGY: Fuse glamor and business to create Barbara a stylish ‘new-retro’ look. Images to form the foundation for a retro inspired website, merchandise and customized social media memes.
EXECUTION: Produced and directed a “Vintage Hollywood Glam” photographic shoot. The 8-hour session ran over multiple locations working with an award winning photographer including 8 set-ups, 12 costume changes & professional hair & makeup. More than 2,000 pictures were shot and have since formed the backbone of various collections of graphics that have successfully dominated social media. A range of customized retro inspired merchandise is being built into a new website which is currently under construction. The website will celebrate Barbara’s 30 years in Film & Television in addition to her international success as Hollywood’s Top Media Trainer including digitizing and branding her acclaimed “Unleash Your Star Power” Online Training Academy featuring more than 35 courses.